3rd GCC Conference

3rd GCC Government Corporate and Media Communications Conference kicks off in Dubai.

The conference - that is being attended by prominent PR and media relations officers, digital marketing consultants, marketing and business development managers, corporate communication directors, and other government and business organization leaders - draws attention towards the structure and hierarchy of corporate media communication in a digitally competitive economy and the dynamic trends that are reshaping the communication and media models in the modern organizations. 

Mr. Ali Al Kamali, Managing Director, Datamatix, welcomed the participants and briefed them about the vision of the conference saying, "The dawn of a digitally competitive revolution and its parallel influence on the corporate reputation has driven the need to build a collaborative workplace, where organizations have to harness the power of modern media strategies to make and take better decisions. The conference aims to promote interactive discussions and case studies focusing on the present and future of corporate and media relations in a complex global economy."

The first session of the conference was addressed by Dr. Usman Zafar, Country Manager, Middle East and North Africa, ]init[ Services for the e-Society who focused on the "Organizations Media and Corporate Communications Transformation; From Conventional to Digital Media".Source